Sparring partner, creative strategist, concept maker,
art director, designer and entrepreneur.
I am a marcom specialist with a lot of experience in brand, advertising, activation and CRM/digital. Up-to-date in technology, innovations and trends. I am pragmatic in approach, take responsibility and can easily switch between strategic and operational level.
Core values: creative, accessible, commercial and entrepreneurial.
I started in advertising at RSCG and HDM. Worked as a creative at BTL/DM agencies Cato Johnson, Ogilvy & Mather and FCA !, was co-founder of DMB&B Direct and worked as a creative director at Draft Worldwide. I also was co-founder of edividual brand activation in 2001 and sinds 2014 I work as an independent business creative for various agencies and companies.
- Can translate customer needs into a creative omnichannel
approach that meets these needs
- Experienced in strategy and concept in diverse branches
- Quickly reaches the core of the issue
- Straightforward, clear
- Motivator and team-player
- Enthusiastic, interested and cheerful
- Thinks out of the box and builds bridges between disciplines
- Maintains overview (intern- and externally) and is able to direct partners in a targeted way
Digital creative strategy, campaign management, concept and art direction / design, Online advertising, Digital media, Social media, Content strategy, Content development, Content marketing, Communication strategy, Positioning, Direct Marketing / CRM, Sales Promotion, Advertising, Online Advertising, Interaction Design, Web Design, Graphic design.
Digital designBrand Guide